About Us

About Us

Hey, I’m Greg Kelly, the mind behind Its Fine, I am Fine. If there’s one thing I’ve learned from my own struggles with mental health, it’s that sometimes, you just have to laugh through the chaos. Humor has always been my coping mechanism, my way of making the heavy stuff feel a little lighter. And that’s exactly why I started this brand.

At Its Fine, I am Fine we create custom t-shirts, hats, hoodies, and more that bring awareness to mental health—but with a funny twist. Because let’s be real, talking about anxiety, depression, and everything in between can be tough, but a well-timed joke? That’s therapy in itself.

This brand isn’t just about clothes—it’s about starting conversations, finding community, and embracing the messy, beautiful journey of mental health with a smile (or an eye-roll). So if you’re like me and believe that laughter is the best medicine (besides actual medicine, of course), welcome to the club.

🛒 Shop now and wear your humor loud & proud!